IMPORTANCE OF MARKETING ACTIVITIES | SIGNIFICANCE OF MARKETING OR MARKETING ACTIVITIES

Marketing is the main thing in any kind of business. Marketing activities are some important business process which is helpful for the increase in the profit of a business. A product also gives the good profit if it is aware in the public or in customers. Trade shows, advertisements, offers, etc are some examples of marketing or marketing activities of a product.

IMPORTANCE OF MARKETING ACTIVITIES

AWARE ABOUT PRODUCT

First of all, the main importance of marketing activities is to aware of a particular product. When a company launches its new product, it is a very important task for the company to introduce thier product among the customers. For completing that particular purpose, companies give advertisement for their new product. So marketing activities can be a good tool to promote a product.

INCREASING SALES OF PRODUCT

When customers are aware of the new product, they will purchase that particular product. Marketing or marketing activities of a product is a helpful way to aware a new product in customers. Customers attract towards the new product and want to test the new product. When they purchase the product, sales volume is an increase in the product.

PROFIT TO COMPANY

Customers are aware of the product and then they purchase the product. With this, sales are increased through awareness. If a company’s product is sold in high quantity definitely it gives a huge profit to the company. This is only possible with the various marketing activities.

BRAND STABILITY

Trade shows, advertisements etc are a good way to promote a product. For this, customers are stable with their own particular brand. They will only purchase thier favorite brand’s product because they wait for a new product from their brand. Marketing activities are useful for that type of customers.

PROVIDE INFORMATION ABOUT PRODUCT

Marketing of a product is also helpful for customers. Through marketing activities, a company can give easily all kind of information about a product. Design, colors, quality, quantity etc are some information that provides through the marketing activities. 

 

 

 

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